with simultaneous translation
April, 12nd and 13rd, 2023
At From Control to Culture 2023, you will learn about cases of organizations that have dared to step out of their comfort zone when it comes to learning.
Realization
Sponsorship
Co-Curatorship
It’s true: it’s not easy to give up the comfort that the traditional system of corporate education provides. But it is also true that the dominant learning models in companies no longer meet real needs for change. It’s time to see learning from new perspectives and take upskilling and reskilling to the next level – as many people around the world are already doing.
Only constructive rebellion, as advocated by Harvard Business School professor Francesca Gino, can drive significant transformations in the world of work. Boldness, an essentially human quality, is – and always will be – what separates organizations into two large groups: those that continuously learn and those that believe they are in control of everything. Abandoning off-the-shelf solutions has never been as necessary as it is today.
The Ctrl to Cltr Festival 2023 takes place on April 12th and 13th, from 9am to 1pm BRT. The event will be streamed online and live. Register for free and mark your calendar to participate.
Learning and development executive at Bayer with 20 years of experience in companies such as Suzano, J.Macedo, and Coca-Cola. Holds a degree in business administration, an MBA, and a Master’s in business management with a focus on organizational culture. Group coach and psychoanalyst.
Speaker, polymath artist, technological futurist, and activist. Her expertise spans living systems, technologies (digital and ecological), and systems design. As president of Mental Health First Aid England, she promotes innovation and transformation with empathy. With over 20 years of experience, she has collaborated with global organizations such as Natwest Bank, Google, and Tate Modern.
Global Faculty at Singularity University, author of 7 books that cover technology, business, and communication, and ambassador for the MIT Sloan Management Review Brazil. Considered one of the top 3 most admired technology columnists in Brazil and recognized as a genuine influencer by HSM Management. In 2022, he was inducted into the Hall of Fame of the Brazilian Marketing Academy.
Carla has been working in the Human Resources field for over two decades, having worked for companies in the Logistics, Insurance, Steel, and Mining sectors. With 18 years of experience at Vale, she now serves as a Learning Leader, with her latest challenge being to reposition the area and support the development of a strong Learning Culture. Carla is a psychologist, from Rio de Janeiro, a Sagittarius, a nature lover, and a mother to Pedro and Gabriel.
The designer and researcher Srishti Sehgal defines herself as a learning nerd. She currently leads the learning design team at NextLeap, in addition to publishing a newsletter called Learning Nerd’s Diary about how to learn and teach better.
For the last 25 years Agustín Couto has been working at the intersection of people and profitable businesses. Proficient in translating business strategy into people development priorities, creating and implementing cutting-edge learning solutions, Agustín has led transformative learning programs for leaders and executives of Fortune 500 companies, boosting organizational effectiveness around the globe. He has founded and led Learning and Development consulting firms, held executive positions at Meta/Facebook and holds a master’s degree in Adult Learning and Leadership from Columbia University.
With solid experience accumulated in Latin America, Europe, and the USA, Moisés Marques is accustomed to leading teams in complex environments. As an HR executive, he has worked for several multinational companies, such as General Motors, Unilever, Mondelez, Kimberly Clark, Novo Nordisk, and Coca Cola FEMSA.
As the person in charge of Algar’s Cultural Evolution Program since 2016, Thais Pazini sees self-directed, social, and informal learning as a powerful tool for transformation within companies. As an expert in Corporate Culture and Learning Architecture, she argues that both the longevity of organizations and the democratization of knowledge are inseparable from a culture focused on learning.
Rossana is the People Development Manager at Sicredi, where she led the construction and implementation of a Learning Ecosystem. She has been working in the Corporate Learning field for over 10 years, focusing on topics such as talent management, career and succession planning, attraction and recruitment, performance management, and organizational and digital transformation.
With a Marketing degree, Camilla migrated to the Human Resources field in 2013. Since then, she has worked on major T&D projects, such as the construction of Crotonville Rio, the first GE Learning Center in Latin America. With experience in organizations such as Diversey and Vale, she now leads the construction of the Gerdau Leaders Academy.
With over 10 years of experience, Illana Kern is currently the Director of People Attraction and Development for South America at Ambev. She graduated in International Relations and started her career in the organization in 2013, having worked in several units in Brazil. Her greatest professional challenge today is to leverage the group’s capabilities.
Moritz is part of the task force created by the German government to deal with the problem of skills shortage. He is a familiar face at major European corporate events, where he participates as a moderator or speaker. As a co-founder of Forever Day One, Moritz creates cutting-edge learning experiences for companies such as Viessmann, VW, and Hornbach.
Graduated in marketing and with a postgraduate degree in socio-psychology, he began his career at Banco Real coordinating sports sponsorship actions. In 2007, he founded Agência Nuts, the country’s first event agency specialized in learning. In 2023, the company won important awards such as the FIP and the Caio, the Oscars of events.
Confident, strong, tireless, and focused on delivering exceptional results, building bridges, and enabling a creative environment that fosters insights and unusual ideas. She explores the power of intercultural communication to advise companies and governments on learning solutions. Mother of Davi and Benjamin.
In a constantly changing world, we must learn to change the system, be within the system, and become the system. Warm Data is a group conversation that navigates complex systemic vision – a practical and impactful way to challenge our thinking, expand our perspective, and promote transformations. Through mutual learning, we will learn to see the web surrounding the culture of learning and create new possibilities and scripts. What emerges from the dance between learning and courage?
April 12th from 7:00 pm to 8:30 pm.
Inspired by the small world networks, we invite teams involved in corporate learning and those who want to provoke change (hint: not just HR and L&D do this) to form Core Squads. The idea is that these groups collectively watch the festival, taking note of what stands out the most. Later, at a Download meeting, the different squads will come together to translate their inspirations using a specific tool developed by nōvi – which will be received upon registration through the button below. And how about sharing your findings with more people? Core Squads that post videos of up to 1 minute and a half, on Instagram or LinkedIn, highlighting their main learnings from CTRL > CLTR, will compete for two mentorships (one per winning group) from our team. To participate, use the hashtag #ControlToCulture.
Any questions? Click here.
The first Learning Culture consultancy in Brazil, which helps large organizations transform themselves into true spaces of human development.
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As a global organization, Hult EF provides immersive learning programs focused on the most critical global business skills for all levels of employees.
An online platform where L&D professionals can come together to accelerate their development through practice and knowledge sharing.
